
Back in 1850, the Frencheconomist and philosopher Frédéric Bastiat wrote an essay titled "What is Seen, and What is Not Seen" (Ce qu’on voit et ce qu’on ne voit pas). In it, he pointed out how easily we can jump to misleading conclusions by perceiving reality based only on simple, immediately obvious premises. This often happens with issues that seem straightforward but are actually highly complex. For Bastiat, it was economics, but the same principles apply everywhere: technology, business development, and, yes, investing.
In the world of investment and startups, what we see are usually the big success stories. What we don't see is not just the massive pool of mediocrity,but also the potential-filled companies that, sadly, die out. What we also don't see is the huge amount of hard work and skill that fuelled the growth of the people and businesses we admire today.
When we look at the fundraising process from the outside, we usually see pitch presentations (at events, for example) and the shiny announcements of new funding rounds. But we don't see how often the search for an investor is a long, grinding, and exhausting journey, or how many tough requirements had to be met to make it into those articles.
Many people might feel that fundraising is a game where the rules are widely known—you've probablyseen articles titled, "100 Pitch Deck Examples that Secured Funding for Today's Unicorns" or "Download the Financial Model Template That Guarantees Success." Believing that this is enough for your company's success is like thinking you can win a chess tournament just by knowing the basic rules and a few simple moves. It's of course not enough!
At Lynx Fund, we believe that if you want to win, you can't rely just on what is seen. You need to know more, you need to train hard, and you ultimately need to be better prepared than your competition.
We can help you get there! Message us today or book a meeting.
